Spring Summer 2025 by Brand with an unpronounceable name
SS25
Boyarovskaya Spring/Summer 2025 collection encapsulates the ethereal
essence of impermanence, blending minimalism with sublime elegance.
Drawing inspiration from the transient beauty of smoke, each piece captures a sense of movement and fluidity, evoking the subtle interplay between presence and absence. The collection features a curated palette of soft colors, ethereal whites, and deep black, reflecting the delicate balance between clarity and
obscurity.
Key silhouettes include structured yet flowing garments, tailored with exquisite attention to detail. Each piece reflects a journey through the delicate interplay of form and void, emphasizing clean lines and strict silhouettes that evoke both strength and fragility. The collection invites a dialogue on the themes of
impermanence and the unseen, encouraging wearers to celebrate the beauty of what is both there and not.
Spring / Summer 2025
photographer Artem Kononenko
stylist Maria Boyarovskaya
model Sarah Saxinger
hair Pierre Saint Sever
mua Olga Kruglova
video Plamena Karaliyska
casting Whitecasting by Chisom Abuba stylist
stylist assistant Sara Medali
photo assistants Sean Cackoski, Ania Zawadka